Defining Your Target Audience in 5 Easy Steps
Posted by Boaz Willinger
on 29 May 2017
When it comes to capturing your target audience, it's interesting to note how some businesses capture more attention and interest than others.
These businesses manage to capture their target audience because they focus their energies into the niche of that audience. Rather than trying ...
Posted in:Online MarketingCustomer EngagementWebsite Performance |
Bloomtools Canada Receives Franchisees' Choice Designation at CFA National Convention
Posted by Boaz Willinger
on 26 April 2017
(Vaughan, Ontario) Monday, April 26, 2017 -
Bloomtools Canada was honoured to be a recipient of the Franchisees' Choice designation on April 3, 2017 during the Gala Awards Presentation at the 26th annual Canadian Franchisee Association (CFA) National Convention in Niagara Falls, Ontari...
Posted in:FranchisingBusiness DevelopmentNews |
6 Spring Cleaning Tips for your Website
Posted by Boaz Willinger
on 24 April 2017
Spring is here! Despite the rainy days ahead we're all looking forward to sunshine, outdoor activities, and the fresh scent of everything green. Spring brings the promise of a fresh start after a sleepy winter season so it's no surprise that some of us ritualistically clean and air out...
Posted in:Online MarketingContent MarketingBrandingWebsiteSocial Media |
Email Marketing Anti-Spam Guide
Posted by Boaz Willinger
on 24 March 2017
In 2014 Canada introduced the CASL (Canada's Anti-Spam Legislation) with the purpose to emulate the American CAN-SPAM Act of 2003. The act was introduced to set standard rules for commercial emails. More specifically, the act was introduced to regulate any communication that may be a comme...
Posted in:Email MarkertingCustomer EngagementNews |
Writing Email Titles to Improve Open Rates
Posted by Boaz Willinger
on 27 February 2017
Your e-mail's subject line is more important than its content.
Don't get us wrong, we're not undermining the merit of content by any means. Your visuals could be stunning, your body copy could be mesmerizing! Your content could truly be the driving force that pushes your reader...
Posted in:Email MarkertingBusiness DevelopmentBranding |