Posted in News
The Unexpected Return of QR Codes
Posted by Bloomtools Canada
15
June 2021
First used in 1994 by a Japanese automotive company, QR codes have since been leveraged for a variety of purposes. QR (short for Quick Response) codes became popular in the 90s and early 2000s, as marketers everywhere started slapping them on everything from products to magazines to bus stop ad...
Posted in:Behind the ScenesNews |
The Importance of Receiving Google Reviews
Posted by Bloomtools Canada
28
May 2021
Getting reviews from your customers and clients has always been a beneficial exercise for business, but today its importance is even greater.
There are three main benefits of getting customer reviews:
To acquire testimonials you can use in marketing your business
To better understand w...
Posted in:Customer EngagementNews |
Why You Should Start Optimizing For Voice Search ASAP
Posted by Bloomtools Canada
13
April 2021
Did you know that the number of households predicted to own a smart speaker by 2022 is 55%? You're probably counting the number of people you know who already have a Google Home or an Alexa right now. As these devices become more popular, so does the regularity of voice searches. But what i...
Posted in:Search Engine OptimizationMobile MarketingWebsiteNews |
This is Why Your Website Needs to be Mobile Friendly
Posted by Bloomtools Canada
26
March 2021
When Website designers approach creating a website, they do the work from behind the giant screens of their desktop computers or even laptops. When they show it to you, you scroll through at your desk and are impressed by how beautiful it looks. You're a very happy with the results, so you ...
Posted in:Web DevelopmentWebsite PerformanceNews |
3 Evergreen Content Ideas to Increase Traffic
Posted by Bloomtools Canada
11
March 2021
Creating evergreen content is a great way to increase traffic and keep it coming to your website. But wait, what is evergreen content anyway? Evergreen content is content that never goes out of date. In the same way evergreen plants never lose their green leaves year-round, evergreen content ne...
Posted in:Content MarketingWebsite PerformanceNews |