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18 website updates to consider before reopening after COVID-19

Posted by Bloomtools Canada on 23 September 2020

18 website updates to consider before reopening after COVID-19

Canadian businesses are starting to re-open again and now it's time to update your website with the information necessary to facilitate a suc...

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Posted in:Search Engine Optimization Customer Engagement Business Development

What is Retargeting and Should You Be Leveraging It?

Posted by Bloomtools Canada on 11 September 2020

What is Retargeting and Should You Be Leveraging It?

Retargeting, also known as remarketing, is a marketing technique used to recapture the attention of people who have shown interest in your produc...

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Posted in:Search Engine Marketing Online Marketing

What is E-A-T? (and Why it's important for SEO)

Posted by Bloomtools Canada on 28 August 2020

What is E-A-T? (and Why it's important for SEO)

What Does the E-A-T Acronym Stand For? The E-A-T acronym stands for Expertise, Authority and Trust, and was created by Google. Your website...

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Posted in:Search Engine Marketing Internet Marketing Search Engine Optimization Business Development

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