Rethinking Your Social Media Strategy

Posted by Boaz Willinger on 8 January 2015
Rethinking Your Social Media Strategy
The constantly evolving nature of social makes it difficult for even the most tech savvy social butterflies to keep up. With a new platform launching what seems like every day, it is crucial that your business is able to keep up with the times. If you want your business to be relevant to custo...
Posted in:Social Media   Comments

Bloomtools handles traffic spike from 60 Minutes special

Posted by Boaz Willinger on 6 January 2015
Bloomtools handles traffic spike from 60 Minutes special
The Daniel Morcome Foundation is a not-for-profit organisation that focuses on educating children about personal safety. It was started by the parents of Daniel, Bruce and Denise, after he was abducted and murdered in 2003. Daniel's death was the most extensively investigated crime in Quee...
Posted in:News   Comments

5 Things Every High Traffic Website is Doing

Posted by Boaz Willinger on 29 December 2014
5 Things Every High Traffic Website is Doing
Your website is extremely influential. It has your products, your services, locations, business philosophy and your contact information. It's no longer necessary for potential clients to visit your location in order to understand your business. They can test drive your brand and get a feel...
Posted in:Website Performance   Comments

Web Development Company Bloomtools Expands Into Canada

Posted by Boaz Willinger on 4 December 2014
Toronto, Ontario, December 4, 2014 - Australian technology company, Bloomtools, has officially launched in Canada.  The Varsity Lakes Company, known for its innovative approach to building websites and business software for small to medium size businesses, was founded by James Greig and T...
Posted in:News   Comments

Ignite the power of referrals in your business

Posted on 11 June 2014
We all know we should be doing everything we can to encourage referrals, but how many of us bother? With referred customers offering the best return on investment and the highest spend, it's not a strategy you can ignore. The power of the referral In most companies, a whopping 80 p...
Posted in:Behind the Scenes   Comments

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Marketing Tools 101 : What You Need In Your Marketing Backpack

Posted by Boaz Willinger on 20 August 2018
Marketing Tools 101 : What You Need In Your Marketing Backpack
When the forces of parental glee meets student sorrow, it can only mean one thing : back-to-school is upon us. That means shopping for new books...
Posted in:Business DevelopmentWeb DevelopmentWebsite Performance   Comments

Why Google My Business is Essential to Small Business

Posted by Boaz Willinger on 19 July 2018
Why Google My Business is Essential to Small Business
While internet users see nothing more than links and text on Google's search engine results pages (SERPs), marketers and small business owne...
Posted in:Search Engine OptimizationMobile MarketingBusiness DevelopmentBranding   Comments

The Forensics of Law Firm Marketing

Posted by Boaz Willinger on 28 June 2018
The Forensics of Law Firm Marketing
Law firms and lawyers can't depend on a sterling reputation or their skill sets alone to keep a steady flow of clients coming into the offic...
Posted in:Business Development   Comments
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