Posted in Website Performance

Manage Web Content Like A Pro With A Bloomtools Content Management System

Posted
23
March 2022
Manage Web Content Like A Pro With A Bloomtools Content Management System
ROI, CRM, SEO, TOK…acronyms seem to help the world go round, but they don’t always make life simpler. One that definitely does, however, is CMS–content management system. If these three words fill you with questions (or dread), you can stop wondering: today, we’re talking...
Posted in:NewsContent MarketingBusiness DevelopmentWebsiteWebsite Performance   Comments__

Blog Assessment Time: Is Yours Keeping Up?

Posted by Magali Rousseau
13
January 2022
Blog Assessment Time: Is Yours Keeping Up?
A weekly or even monthly blog can be a real challenge to keep up. Ensuring that a blog is optimized, posting regularly and competing for the precious real estate on page one of Google are all difficult tasks; but sometimes, they feel like child’s play compared to actually picking a topic an...
Posted in:BloggingContent MarketingWebsiteWebsite Performance   Comments__

Google Introduces "Search Console Insights"

Posted by Bloomtools Canada
14
July 2021
Google Introduces "Search Console Insights"
Did you know that Google's worldwide search market share is 86.6%? That's likely the reason they never stop innovating. And with Google Analytics becoming more and more detailed to where you can almost pinpoint the exact reason someone visits your site and is interested in your products...
Posted in:Search Engine MarketingSearch Engine OptimizationWebsite Performance   Comments__

Why a Detailed SEO Performance Review Is Important For Your Business

Posted by Bloomtools Canada
24
June 2021
Why a Detailed SEO Performance Review Is Important For Your Business
Your website is the most important marketing tools for your business and whether your website is the lifeblood of your business or it's just one of many ways you generate revenue, chances are you've likely invested a good deal of resources on the site. To that end, it can obviously be f...
Posted in:NewsSearch Engine MarketingSearch Engine OptimizationWebsite Performance   Comments__

This is Why Your Website Needs to be Mobile Friendly

Posted by Bloomtools Canada
26
March 2021
This is Why Your Website Needs to be Mobile Friendly
When Website designers approach creating a website, they do the work from behind the giant screens of their desktop computers or even laptops. When they show it to you, you scroll through at your desk and are impressed by how beautiful it looks. You're a very happy with the results, so you ...
Posted in:NewsWeb DevelopmentWebsite Performance   Comments__

3 Evergreen Content Ideas to Increase Traffic

Posted by Bloomtools Canada
11
March 2021
3 Evergreen Content Ideas to Increase Traffic
Creating evergreen content is a great way to increase traffic and keep it coming to your website. But wait, what is evergreen content anyway? Evergreen content is content that never goes out of date. In the same way evergreen plants never lose their green leaves year-round, evergreen content ne...
Posted in:NewsContent MarketingWebsite Performance   Comments__

SEO Health Check

Posted by Bloomtools Canada
29
April 2020
SEO Health Check
What is an SEO Health Check? A healthy website is vital to the online presence of your business. There's no doubt that maintaining a quick, error free and well optimised site can lead to long term traffic success. Technology is constantly changing, and a regular SEO health check (whether ...
Posted in:Search Engine OptimizationWebsite Performance   Comments__

Understanding BERT - Google's Search Algorithm Update

Posted
19
December 2019
Understanding BERT - Google's Search Algorithm Update
In late October 2019, Google released BERT, their newest search algorithm update. This update is changing the way search engines operate and the results it serves users. BERT is ushering in a new age of search that you need to take note of. So, what is BERT? Where did the BERT framework come ...
Posted in:Search Engine OptimizationOnline MarketingWebsite Performance   Comments__

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Is Your Website AI-Ready? A Five-Step Audit for AI Search Visibility

Posted by Bloomtools Canada on 12 August 2026
Is Your Website AI-Ready? A Five-Step Audit for AI Search Visibility
How can I audit my website to see if AI engines can read my business? Start by checking whether search crawlers can access your important pages, th...
Posted in:Generative Engine OptimizationTechnical SEOWebsite Audits   Comments

The SMB Guide to GEO: Why Your Website Isn’t Showing Up in ChatGPT Answers

Posted by Bloomtools Canada on 5 August 2026
The SMB Guide to GEO: Why Your Website Isn’t Showing Up in ChatGPT Answers
What is Generative Engine Optimization? Generative Engine Optimization, or GEO, is the process of improving your website and broader online presenc...
Posted in:Search Engine OptimizationGenerative Engine OptimizationAI Search Optimization   Comments

Custom Website vs. Template Platform: Which Is Right for Your Business?

Posted by Bloomtools Canada on 27 July 2026
Custom Website vs. Template Platform: Which Is Right for Your Business?
Should my business choose a custom website or a template? A template may be suitable when speed, simplicity and a limited budget are the main prior...
Posted in:Business DevelopmentWebsiteWeb Development   Comments
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