Bloomtools Blog

It goes without saying that times are different. They're also incredibly uncertain - especially for businesses. Maybe the thought has crossed your mind, "to market or not market?" while this uncertainty lingers. Let's look at history - during the GFC, there were so many busi...

Whether your team is working remotely, you have a physical location still open for business, you're currently meeting or visiting clients, or if you've sadly had to close for a while, it's important to let people know how, if and when you are operating during this uncertain time. ...

The recent announcements by the World Health Organization designating the COVID-19 Virus (Coronavirus) a global pandemic and calling for specific measures to combat the spread of the virus have had an impact on all of us and our work. Over the weeks and months to come there is no doubt Corona...

Even among the knick knacks and patty whacks added to Google's search engine results pages (SERPs) over the years, there's still one staple feature that continues to have the largest impact over whether users click through a search result. According to a study from Ignite Visibility, ...

Claiming Google and Facebook hold something of a monopoly on the pay-per-click (PPC) industry would be like saying sandwiches are delicious. You'd be stating the obvious. For that reason alone, organizations often miss out on other PPC networks that could generate a sizeable ROI. At Blo...