Bloomtools Blog
29
July 2020
7 Reasons Your Business Should be Investing in Google Ads
Posted by Bloomtools Canada
Google Ads is Google's wildly successful online marketing prodigy, which revolutionized the pay-per-click (PPC) advertising sphere nearly two decades ago. If you haven't heard of Google Ads, you've no doubt seen one of their ads before - this tool is used by thousands of businesses ...
Posted in:Search Engine MarketingInternet MarketingSearch Engine Optimization |
15
July 2020
B2B Marketing: How to Host a Webinar
Posted by Bloomtools Canada
Hosting webinars can be an excellent tool to engage your customers, share knowledge about your offerings and brand, and launch any new products or services. While in-person events are out of the question at the moment, engaging your new and existing customers is increasingly important to mainta...
Posted in:Video AdvertisingBusiness DevelopmentNews |
24
June 2020
Podcasting is on the Rise
Posted by Bloomtools Canada
For businesses new and old, now's the time to take advantage of the growing podcast user base. In less than five years, the podcast industry saw a staggering listenership growth of 70%. Thanks to COVID-19, that number has surged again by another 10% in just a few months - Canadians are now ...
Posted in:Internet MarketingContent Marketing |
8
June 2020
Google Currents is Set to Replace Google+ on July 6th
Posted by Bloomtools Canada
While Google's initial attempt at social media, Google+, has now been shut down for over a year (since April 2019), its enterprise-level customers are still taking advantage of G Suite features to this day. On July 6th, however, a new product called "Google Currents," will be taki...
Posted in:Business DevelopmentSocial Media |
28
May 2020
How to Get Your Website Traffic to Convert to a Paying Customer
Posted by Bloomtools Canada
Are you getting traffic to your website but have no conversions or your conversions you are getting aren't improving? Have you re-designed your website, put up more content, and still not seeing enough improvement in conversions? It's great to see lots of traffic coming into your websit...
Posted in:Lead Generation |